Astar Growth Summit 2026

Greg Bernarda

Founder at Upruption and Executive Advisor at Strategyzer

Biography

Greg Bernarda

Greg Bernarda is a global strategist and advisor exploring new models of value creation and ecosystem leadership. He is the co-author of the international bestseller Value Proposition Design and founder of Upruption, an approach that helps leaders and organisations navigate systemic change and unlock new possibilities across industries and ecosystems.

Greg served for a decade at the World Economic Forum and today works with senior leaders, companies and institutions worldwide. His contributions to the field of strategy have been recognized by Thinkers50.


The talk

From Disruption to Upruption: lifting the whole ecosystem

Wednesday, October 7